Financial distress in corporations is a frequent phenomenon, particularly during times of national and international economic crises; but this can be used as an opportunity and incentive to implement a systematic process of reorganization and revitalization of a business. These plans for recovery can lead to future successes and sustainability rather than just a fix to ensure survival of the business. Crises, if managed promptly from a strategic point of view, can lead to pragmatic changes and bring new value to the company, avoiding market foreclosure and the negative social consequences.